Vids Goals
Google's video editing platform aimed to expand its capabilities, introducing more advanced features. This project focused on ensuring these enhancements remained accessible and user-friendly for novice video editors. We conducted a series of 1:1 remote in-depth interviews (IDIs) to evaluate new design proposals and identify potential usability challenges.
Evaluate the learnability and usability of new design proposals for advanced video editing tasks.
Identify potential usability issues that could hinder novice users' ability to effectively utilize new features.
Provide actionable recommendations to the product team for design iterations.
Our Methods
1:1 Remote In-Depth Interviews (IDIs):
Facilitated and analyzed interviews with novice video editors, observing their interactions with interactive prototypes of the proposed design.
Usability Testing:
Assessed task completion rates, error occurrences, and perceived ease of use for advanced video editing workflows.
Qualitative Data Analysis:
Synthesized user feedback and behavioral observations to identify key pain points and opportunities for improvement.
My Impact on Vids
Following the 1:1 remote IDIs, a detailed research report was delivered to the Vids Team. This report summarized key findings on the new design proposals, specifically focusing on usability issues encountered by novice editors. It also included a set of actionable user recommendations to ensure the advanced features remain accessible and user-friendly.
Direct Design Influence:
Research findings directly informed design revisions, resulting in a more intuitive and user-friendly interface.
Data-Driven Decision Making:
Provided the product team with concrete user insights and data to prioritize design decisions and strategy.
Improved User Experience:
Enhanced the accessibility of advanced video editing features for novice users, enabling them to confidently create and edit videos.
Collaborative Partnership:
Worked closely with product managers and designers to integrate user feedback seamlessly into the development process.
.png)